Gethrough

+1-214-774-2797

Click To Open Rate (CTOR) Guide: How To Calculate, Analyze and Optimize?

The efficiency of any email marketing campaign depends on many factors such as the number of recipients, how much you keep subscribers engaged, and so on. This efficiency or lack of it is normally deduced from a number of metrics notably the Open Rate and the Click-Through-Rate (CTR) which just but partially measure the extent …